In 2009, Working Films partnered with the Nelson Institute for Environmental Studies at UW-Madison to help guide the Tales from Planet Earth Film Festival in its 2nd year. The festival connected with local nonprofits directly involved in issues explored by films created by UW-Madison student filmmakers.

• A group that provides a shelter for the homeless and low-income housing strives to create stable jobs for its clients by marketing a line of home-grown specialty food products.
• A local Latino organization seeks to steer at-risk youths toward positive social influences, to encourage them to set constructive goals, and to create opportunities for young people through immigration reform.

• A Dane County wildlife rehabilitation center that operates on a shoestring works to save hundreds of injured and orphaned animals each year and promote the value of wildlife in human communities.

The film festival helps create greater community awareness and support for organizations and their work.

We worked with students to craft their own outreach campaign specifically unique to the issues covered in their films. As Social Media Strategist, my specialty was helping the students use digital and social media to promote, engage and document their campaigns. I got to attend various events and film screenings related to the festival and created the videos below: